If you’ve ever had anyone ‘famous’ call you would be able to relate to my experience. Earlier in the year, I got an email from the Microsoft Bing PR team to ask if I was interested in helping them promote a photography competition in the US in celebration of World Photography Day.

I was a little skeptical about this. I wasn’t expecting my idea to capture the attention of a software giant like Microsoft. I did a some searching on LinkedIn to try and find out if the person that emailed me was legit. It turned out that they were. So I replied to the email and we organised a phone conversation.  I never realised that there could be such a big delay on international calls. It was like those live news coverages on TV where people are always talking over each other.

When I was told that Microsoft Bing wanted to celebrate World Photography Day, I was blown away. They then asked me to be part of the promotion of the event across the US. Wow! What an incredible opportunity! I recorded a few audio snippets and wrote some content for them to use in their promotional material. I’ve never written so much content in such a short amount of time before. I’ve realised how quickly my ability to write has improved over the last few weeks.

Getting back to Bing, on August 19th, they launched their Hometown Homepage Photo Contest. It’s a US based photography competition encouraging photographers across the US to submit photographs of their Hometown for the chance to be featured on the Bing home page. What a fantastic way to celebrate photography!

There’s some great prizes up for grabs as well.

  • A Nokia Lumia 1020
  • 500px membership
  • A canvas of the winning photo

But that’s not all! Bing and The Nature Conservancy will celebrate the winner’s creative contribution and hometown pride by hosting a day of service in their hometown.

If you’re a resident of the US, love taking photos and love your hometown, share it with Bing for your chance to have your image featured on their homepage, on display to thousands of people.

Here are a few of the tips I shared with the Google Bing team on creating great photographs:

  • Lighting is the secret sauce of a great picture. When shooting indoors, Ara recommends moving lamps or adding candles to change the atmosphere and mood you’re capturing.
  • Change your vantage point by laying on the ground or standing on a chair to capture a unique perspective of your subject.
  • Practice is key, so bring your camera with you everywhere. Learning to create beautiful photographs is a lifelong journey and there’s always something new to learn, see and capture.

Last but not least, always remember this:

Learning to create beautiful photographs is a lifelong journey and there’s always something new to learn, see and capture.
– Korske